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[ 2009-12-23 10:13:00 | By: klmn064 ] |
Lately the age-old business dilemma of how to stand out from the crowd has been haunting companies and professional service firms more than ever before. All too shox shoes many firms nowadays look too much alike, with marketing strategies seemingly unable to distinguish them from their competition. Gwomen's air force 1 lossy brochures, snazzy websites, press releases, advertising: when everyone employs the same methods, everyone ends up vying for the same narrow window of client and prospect attention.
To escape this marketing black hole, many companies have adopted an uncommon strategy that elevates both principal and firm above the fray. This approach positionair force shox shoes one 1 s the firms expert professionals as thought leaders.
Names of superstar thought leaders are not only well known but the stuff of legend: Bill Gates, Tom Peters, Richard Branson, Martha Stewart, to name a few.
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