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| Shanda's games in the third quarter net revenues |
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[ 2008-12-24 9:37:00 | By: bcde625 ] |
Shanda's games in the third quarter net revenues
Shanda's games in the third quarter net revenues of 1.272 billion yuan, representing a quarter of 10%. Sohu in the third quarter Buy aion kinaonline game revenues were 68.7 million U.S. dollars, representing an increase of 3% quarter over the previous year grew 26%.
It is noteworthy that due to free of charge Warcraft Neice NetEase, plus the game server depreciation expenses, custodian fees and revenue-sharing and so on, a decline in gross margin online games business; NINETOWNS loss of Warcraft, net revenue fell 94 %; due to a halt by the government "open box" feature, a giant network of online games revenue declined 20.3% decline for two consecutive quarters also contributed to the company's reflections "props charging mode" to "concerned about the non-paid players."
Overall, however, most online games still in high gross margin business. According to the Financial reported that Sohu in the third quarter gross margin of 93% of the online game, Netease's online game for the 79.9% gross margin, the perfect space-time in the third quarter grossBuy aion kinah margin was 83.9%, a giant network gross margin was 84.3%, while gross margin Shanda Games of 59.3%. High gross profit margin is the online games industry, investment, the temptation to lie, it will also be the driving force behind the future of the industry highly competitive.
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